The Moorhead built-in is administration her adulation of the appearance trend through her Beauteous Activewear food in Fargo. She opened the aboriginal in April at 3265 45th St. S. in south Fargo’s Blu Water Creek development. In September, she opened her additional abundance in the West Acres Shopping Center.
The food backpack leggings, sweatshirts and sweatpants, sweaters, polo shirts, shorts, jackets and added for men, women and children. Sizes ambit from extra-small to extra-large.
The food advertise curve ahead bare in Fargo, Seckerson said. She carries three men’s lines, including Rhone, Manduka and Alo.
“I accept a lot of barter who absolutely like the Rhone line. It’s an activewear line, but they accept abundant accustomed shirts. They’ve got polos and nice jackets for golfing and dress pants for travel,” she said.
She declared the Rhone band as ambrosial to middle-aged clientele, the Manduka band for college-age and older, and the Alo band for all ages.
“The Alo is a little bit trendier. It’s for all ages, but a lot of aerial academy kids like the appearance of Alo,” she said.
For women, Alo, Kira Grace and Lukka Lux curve are her top-sellers. As with the men’s line, Alo tends to be trendier and fun.
Seckerson declared the Kira Grace band as actual fashionable, with “beautiful tanks you could abrasion to the gym, but that could additionally be beat with dress pants.”
Lukka Lux specializes in bra tops.
“His bra acme are activity to be altered than any added band I carry. He cuts them actual unique. He’s aloof an amazing designer,” she said.
Beauteous Activewear additionally carries the Ugg appearance line.
“I’ve got Ugg sweaters in and they’ve been actual popular,” she said. “I’ve got the activewear band as well. Sweatpants and sweatshirts, aggregate affectionate of goes together.”
Alissa Adams, West Acres’ chief carnality admiral of business and business, alleged Beauteous Activewear a “fantastic addition” to the mall.
“They action an aberrant commodity mix absorption on athleisure abrasion for women, men and girls while accouterment barter a abundant in-store experience,” Adams said. “Athleisure abrasion is a class in which we abide to see abundant appeal from our customers.”
Seckerson urges shoppers to appear in and try on some of her pieces.
“Hangers don’t do justice. Stop in and try on a allotment of my clothing. You’ll see why I chose the curve I did and how altered they are from aggregate else,” she said.
What: Beauteous Activewear
Where: 3265 45th St. S. No. 120, Fargo, and West Acres Shopping Center, 3902 13th Ave. S.
Hours: Hours at the West Acres abundance are 10 a.m. to 9 p.m. Monday through Saturday and apex to 6 p.m. Sunday.
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