From gowns and swimwear to sparkling adornment and adorned footwear, Dazzles Celebration and Brawl Apparel has aggregate a babe needs for a pageant.
“Anything you charge to attempt with confidence, we have,” said abundance buyer Jill Rowland.
Rowland has provided celebration accoutrements to contestants for 12 years. After outgrowing her abundance area on Beltline Boulevard, she fabricated the move to Boozer Shopping Center on Broad River Road in January.
With affluence of celebration acquaintance beneath her belt, Rowland knows how to advice her barter acquisition the appropriate dress.
“I can attending at it from the emcee’s point of view, the judge’s point of appearance or the contestant’s point of appearance because I’ve done all three,” said Rowland, who started aggressive in pageants in her 20s.
To accomplish abiding her barter accept a dress they feel adequate and assured wearing, Rowland provides clandestine consultations for celebration contestants.
“When you get on the date the aftermost affair you appetite to anguish about is if your clothes looks good,” Rowland said, “because the amiss clothes can accumulate you from the crown.”
Competitors who bought their dresses at Dazzles accept won local, accompaniment and civic titles. Mrs. United States 2008 and 2009 winners both bought their dresses at Rowland’s store. Miss High School America 2010 and 2011 winners additionally shopped at Dazzles.
With pageants about every weekend, Rowland said she gets barter year-round. Plus, girls alpha attractive for brawl dresses as aboriginal as December.
Dazzles is an official apparel sponsor for the South Carolina and North Carolina USA Accompaniment Pageants, but Rowland said she gets barter from all over the Southeast.
Rowland competed in her aboriginal celebration because a friend’s babe was competing. She aing the 20 years and earlier class aloof for fun. And she won.
“It was aloof a abundant way to accommodated bodies and absorb a Saturday,” Rowland said. “It’s a abundant hobby, and I parlayed it into a way to accomplish a living.”
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