Relaunch includes added admeasurement collections accessible online and in Belk stores
CHARLOTTE, N.C., Dec. 5, 2017 /PRNewswire/ — The Limited®, a bequest cast accepted for allotment women in the workforce for over 50 years, afresh alternate to TheLimited.com and debuted in 150 Belk stores. Accepted for carrying Modern. Southern. Style. for about 130 years, Belk is accretion its affection agenda of civic brands and private-label appearance by acceptable the absolute benefactor for The Limited brand.
Pleated Bell Sleeve Dress by The Limited – One of the brand’s new ample options.
“The Limited provides barter with tailored, feminine looks to seamlessly backpack the avant-garde woman from assignment to her amusing life,” said Nadine Rauer, Belk Executive Vice President and General Merchandise Manager. “We’re committed to not alone carrying the articles that The Limited is accepted for, but additionally accretion the array to booty this iconic cast to the aing level.”
The Limited articles are now accessible in added admeasurement – a aboriginal for the cast – and the relaunch will additionally accommodate designs in petite, tall, and denim. The Limited will already afresh action boardroom-ready looks and fashion-forward designs that can be alloyed and akin throughout every season.
With the TheLimited.com, barter above Belk’s 16-state cast will accept admission to the brand’s collections whenever they appetite to shop. The Limited will be managed as an exclusive, clandestine brand, like Belk favorites Crown & Ivy, Kaari Blue, New Directions and True Craft, to name a few. In 2018, Belk will barrage The Limited in an added 74 stores.
About Belk, Inc.
Belk, Inc., a clandestine administration abundance aggregation based in Charlotte, N.C., is area Southern barter boutique for their absolute Sunday dress, the Saturday night outfit, and area ancestors and association amount most. But Belk is added than arcade – it’s area you acquisition your own different way to accurate who you are. It’s area Southern appearance lives. Boutique Belk in 16 Southern states and on www.belk.com to acquisition an array of civic brands and private-label fashion, shoes and accessories for the absolute family, forth with top-name cosmetics, a bells anthology and Southern appearance for the home.
Charlotte, N.C.-based Belk, Inc. ( www.belk.com ) is a clandestine administration abundance aggregation thatâ€™s home to Modern. Southern. Style. with about 300 food in 16 states and a growing agenda presence.
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