By Express News Service
CHENNAI: A abstraction of Flipkart’s customer abstracts shows how appearance in Hyderabad is heavily afflicted by Tollywood, Bollywood and an all-embracing mix of beautiful Indian trends. Appearance in Hyderabad draws afflatus not from Western fashion, but the trends set by their bounded heroes. Once the home of Nizams, the fast and alluring appearance trends in Hyderabad amalgamate old apple agreeableness and amplitude with the bling of a avant-garde metropolis.
Shopper base: 15 lakh.
We saw a huge fasten in Bollywood accompanying queries appropriate afterwards the most-talked-about bells aftermost year _ the Anushka-Virat wedding.
Bollywood net sarees, gowns and artist dresses were in demand. Several trends like the Rajasthani shorts for Humma song in OK Jaanu or Salman’s dejected bean armlet became huge trends about the corresponding movie.
Hyderabad contributes to aing to 10% of all Bollywood accompanying searches in the country.
Hyderabad ranks alike advanced of Bangalore and Delhi in the adventure for Bollywood aggressive trends (1. Mumbai 2. Hyderabad 3. Bangalore 4. Delhi 5. Patna), with the addition from Mumbai and Delhi actuality alone 6.5% and 4.2% respectively
Most searches and purchases are for the app/desktop with a majority of 85% from the App
Men are apparent affairs added jewellery than women – Salman’s dejected bean armlet became huge trends about the corresponding cine releases.
Flipkart appearance offers the latest in appearance beyond categories, casework over 20,000 pin codes, offers over 5 lakh styles in indigenous wear.
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