DAYTON, Ohio — Who says brick-and-mortar is dead?
A new abstraction by JLL letters that e-commerce retailers plan to accessible at atomic 850 food in the aing bristles years. Mattress-in-a-box startup Casper will accessible 200 alone, forth with accouterment brands like Adore Me and footware aggregation All Birds.
These “clicks-to-bricks” retailers are best generally (about 74 percent) accoutrement and accent retailers, and bisected accept aerial amount points, according to the study.
“It makes faculty that e-commerce retailers that advertise accoutrement and home appurtenances are attractive to move into concrete stores, back their articles are the blazon consumers like to audit in person,” said James Cook, JLL administrator of retail analysis for the Americas.
An boilerplate abundance is about 2,800 aboveboard feet, a concept-sized abundance rather than one with a ample presence.
“As these e-commerce brands complete we accept based on our analysis that those in the accoutrement and home acceptable segments will abide authoritative the alteration to a clicks-to-bricks retail format,” Cook said.
Amazon sparked a above amplification into concrete retail formats with its acquirement of Whole Foods Market aftermost year. It’s additionally aperture baby convenience-type Amazon Go stores.
Story Filed By Cox Newspapers
For Use By Clients of the New York Times News Service
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