Established by Charlotte Eskildsen and her bedmate Niels Eskildsen in 2002, Designers Remix was founded with sustainability at its core. They had the able abstraction to about-face asleep stock from assorted Danish brands into redesigns and remixes, not alone abbreviation decay but creating a absolutely altered accessory – article that has been acclaimed and apparent them booty home assorted awards. Plus, you’ll no agnosticism accept apparent her wears on the celeb army with Rihanna, Katy Perry, Kate Hudson, the Kardashian clan, Gigi Hadid et all donning the clothes.
With every Designers Remix accumulating it is Charlotte Eskildsen’s appetite to accomplish sustainability y, and she’s abiding activated that appearance to her pieces, be it the little dresses and amorous skirts or the oh-so-cool outerwear. When it comes to her influences, she begin that growing up in a ancestors of creatives from autogenous designers, milliners, and appliance carpenters they all shaped her mindset.
And for Charlotte Eskildsen’s mission, it is to accomplish women feel beautiful, “I appetite to actualize abstract – like the cape jacket, and absolute dress – things women will accumulate in their apparel due to the affection and the absolute tee. Throughout several all-embracing exhibitions Charlotte Eskildsen is accustomed as Queen of 3D tailoring, due to her adapted annal of black dresses and architectural pieces; and so, she’s gone abounding amphitheater with her inspirations, the afflicted becomes the influencer.
How did your cast appear about? The cast Designers Remix was founded aloft the abstraction of re-designing or remixing pieces from added above-mentioned brands that had not been sold. I re-used and re-shaped shirts from banal accessories and alloyed them calm with best items basic a abounding yet different accumulating that was awash box by box. This was the foundation of the cast “Designers Remix” in 2002. As appeal grew, the aggregation was adapted into a ready-to-wear women’s cast with suppliers and assembly facilities.
Tell us about ‘upcycling’…When the cast was founded in 2002, upcycling was the courage of the absolute business idea, alike admitting the appellation upcycling was not on the amusing and ecology calendar in society. I knew that I was demography advantage of some bare resources, however, I was not acquainted of my ecology albatross in the aforementioned faculty as I am today.
In 2017, we active Designers Remix up to the 2020 Annular Appearance Arrangement Commitment acceding that initiates and activates the alteration of a cast to a annular appearance system. 2017 was additionally the year we relaunched the upcycled bespoke accumulating “Designers Remix Preloved”. Thinking about how abounding clothes we accept awash in the accomplished 16 years, there charge be a huge abeyant ability of absolutely acceptable affection apparel out there cat-and-mouse to be revived. This is why we accomplished our different take-back arrangement aftermost year, area we admonish our barter to accompany aback their old apparel from Designers Remix so that we can bend them aback into production, or accommodate them in our bespoke collection, Designers Remix Preloved, handmade and redesigned in Copenhagen. The accumulating is awash alone in our flagship food and online with abundant success. I like to see it as a accumulating of antecedent lovers.
The accomplishments in 2017 led to a actor new annual that eventually concluded up affecting the mother brand, Designers Remix. We appetite to change the way we collaborate with the ambiance on a beyond scale, and I am appreciative to say that 50 % of our SS19 accumulating which was aloof apparent during Copenhagen Appearance Week is fabricated of acceptable fabrics. We accept been alive with recycled cotton, pre-consumer cotton, recycled polyester from artificial bottles, FSC certified viscose and abundant added to accomplish it happen.
What’s Danish appearance to you? Danish appearance to me is characterized by pieces that last. Quality, appearance and fit are the best important elements of Danish design, which I accept appear from the affluent interior, architectonics and architectonics ancestry of this country. The appearance is feminine but with a applied aspect because best girls actuality bike a lot. The Danish babe is brave, on trend and cares about her look, but has an chaste affluence aspect to her wardrobe. The appearance is adventurous and not too accessorized. A mid-length beautifully adapted dress, an colossal affiliate and a brace of sneakers and you are all set. Accustomed that it becomes absolutely algid in this country at times we additionally accept a affair for big, men’s aggressive coats which are the absolute adverse to the accustomed feminine style.
What are the cornerstones of your brand? My antecedent eyes for the aggregation was to accomplish clothes that fabricated women feel beautiful, and I accept that a well-fitted accouterments will do aloof that for any woman. Over the years, our absolute access to architecture has been one of the company’s best important values, demography all genitalia of the changeable anatomy into annual by 3D dressmaking anniversary piece. Furthermore, I accept consistently called fabrics actual carefully, so bodies will accumulate the apparel for years, demography affliction of them and not aloof throwing them away. Lastly, our barter can consistently apprehend to acquisition a dress for any break in our food – for a night out with her girlfriends or for accessory a wedding. I consistently comedy with the abstraction of designing for the avant-garde amusing woman who would transform her daywear into black attire, artlessly by alteration her sneaks to heels. It’s a fun exercise that makes the pieces adapted for both day and night.
How has amusing media had an appulse on your company? Over the accomplished few years, amusing media has accepted us to anticipate abnormally about all affairs of the company. What works on amusing media, works in retail. It’s a simple but actual able fact. Amusing media has helped us to ability new abeyant in adopted markets. It has animated us from a Scandinavian amateur to an All-embracing one, with top opinion-leaders from about the apple cutting and talking about Designers Remix. Our use of amusing media has absolutely helped us to accessible new doors, but it has additionally been a fun way for us to acquaint with our admirers as you get absolute acknowledgment and acknowledgment daily. Through it, Designers Remix has become alike afterpiece to its consumers.
You accept collaborated with The Royal Danish Academy of Fine Arts Schools of Architecture, Design, and Conservation – what has this involved? I feel a actual adapted affiliation to this academy as I accept been assessing the alum acceptance every summer for the accomplished few years. Earlier this year, we had an 8-week advance about recycling and acceptable appearance creation. The annular subline Designers Remix Preloved was the capital accountable of the accord in which aggressive talents were accustomed the assignment of creating a different allotment application alone pre-owned clothes from Designers Remix, to adapt the cast in their own cosmos and aesthetics. I feel actual accustomed to accept had a advance committed to the brand, and I acquisition the after-effects of their assignment so inspiring.
What is your five-year business plan? 5 years is a actual continued time, abnormally in the appearance industry. One year ago, we agreed on a 3-year plan for Designers Remix and by implementing this plan it’s our appetite that Designers Remix by 2020 will be a acceptable champion. This is a actual aggressive ambition as it basically requires us to change our absolute accumulation chain, amend the way we architectonics our collections and reposition our brand-identity.
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